About Us
Smarter Growth, Less Hustle
At SME Starter Hub, we challenge the relentless "hustle harder" mindset. Success isnât just about working moreâitâs about working smarter with the right foundation, strategy, and mindset. We blend world-class coaching, neuroscience, and practical tools to help SME founders and business owners build, grow, and scale without burnout. Whether you're just starting out or leveling up, weâre here to guide you through the entrepreneurial journey with clarity, confidence, and community. Because a better you builds a better businessâand a better life. đ
We were keen to NOT offer another cookie-cutter business course or one-size-fits-all solution; instead:
- We are affordable, practical, accessibleâpowered by research, neuroscience & lived experience.
- We help you grow without burnout.
- We guide you through mindset, strategy & executionânot just tactics.
A Bit About The Founders
We understand the challenges of running a business because weâve lived them. Long hours, the weight of responsibility, and the feeling that youâre always on your ownâitâs a reality for too many entrepreneurs. SME Starter Hub was created to offer a lifeline to leaders navigating these challenges by focusing on what truly drives success: building a better you.
Marijana
A seasoned entrepreneur with deep understanding of the unique challenges small business owners face, Marijana is committed to changing the narrative of sacrifice in self-employment. She inspires others to lead with authenticity and purpose, creating businesses and lives they love.
Marijana has worked globally as a coach and strategist for everyone fromFortune 500s to non-profits to small businesses to soloprenuers. She blends her academic aptitude with hands-on leadership to support you in navigating complexity and driving sustainable results.
âAs a serial entrepreneur and the daughter of a business owner, Iâve seen firsthand the sacrifices that often come with entrepreneurshipâsacrifices that affected my family and relationships. Iâve experienced overwhelm, lack of support, and the inability to ask for help. With SME Starter Hub, Iâm determined to change that narrative and show that there is a better wayâone grounded in authenticity, purpose, and joy.â
Sharne
An advocate for holistic success, Sharne is passionate about breaking down the outdated idea that you canât have it all. She has dedicated her career to helping entrepreneurs find fulfillment, balance, and joy while building thriving businesses.
Sharne has spent almost 20 years in people and culture roles, up to Executive level across non-profits, large corporates and start-ups. As a certified coach she has seen first hand the success - personal and professional - that can be unlocked through people investing in their own growth.
âIâve spent years investing in becoming âbetter.â Now, I want to fast-track that journey for others. The binary view that you canât have it all needs to crumble. When more people lead happy and fulfilled lives, the world becomes a better place. SME Starter Hub fills the gap for SMEs, offering a different way of being a business ownerâwhere having it all is possible.â
Testimonials
âYour work was brilliant. Without your insights we were heading full-steam ahead and it would have been a disaster⌠We cannot thank you enough. Truly.â
âIâve worked with Jordan for years as my coach, facilitator and all-round guruâŚsheâs been invaluable to me and my team. She is insightful and deeply trusted.â
âIâm so surprised we went so deep into the issues so fast. I didnât expect weâd be relating the profile to whatâs happening right now. It [the Being Profile debrief] was so helpful. So many insights already.â
Join Us
SME Starter Hub is more than a platformâitâs a movement. Itâs a space where small business owners can feel seen, supported, and inspired. Together, weâre creating a world where having it all is not just a dream but a reality.
Ready to take the next step?
Letâs build something incredible together.
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